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Graphic Designer's Essential Reference: Visual Elements, Techniques, and Layout Strategies for Busy Designers

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Graphic Designer's Essential Reference: Visual Elements, Techniques, and Layout Strategies for Busy Designers

A good designer, like a good chef, is aware not only of how each ingredient is similar or different, but also which delivers one message in contrast to another, which will combine to create experiences that are harmonious or jarring, financial, medical, or industrial.
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By comparing the designer to a chef, author Timothy Samara, walks readers through the ingredients, tools, and techniques it takes to create successful design recipes.
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This book is broken into easy-to-follow sections, including basic design techniques, graphic ingredients, and projects recipes. The Graphic Ingredients section is categorized into four groups: Pictorial Staples, Chromatic Flavors, Typographic Confections, and Spatial Presentations. Once the basic design techniques and ingredients are established, the author demonstrates how to concoct delectable design recipes. Graphic Designer's Essential Reference is an inspirational resource that all graphic designers should keep by their workspace for handy reference.

Country	USA
Author	Timothy Samara
Binding	Paperback
Brand	Brand: Rockport Publishers
EAN	9781592537433
Edition	Hardcover w/jacket
Feature	Used Book in Good Condition
ISBN	159253743X
Label	Rockport Publishers
Manufacturer	Rockport Publishers
NumberOfItems	1
NumberOfPages	248
PublicationDate	2011-11-01
Publisher	Rockport Publishers
Studio	Rockport Publishers
ReleaseDate	0000-00-00

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