Mass Media Research: An Introduction
This volume provides an overview of communication study, offering theoretical coverage of the broad scope of communication study as well as integrating theory with research. To explicate the integration process, the chapter contributors -- experts in their respective areas -- offer samples in the form of hypothetical studies, published studies, or unpublished research, showing how theory and research are integrated in their particular fields. The book will appeal to graduate students and faculty members who want a thorough overview of not only the field, but also sample research stemming from its various component parts. Â
Country | USA |
Brand | Routledge |
Manufacturer | Routledge |
Binding | Paperback |
ReleaseDate | 2008-11-09 |
UnitCount | 1 |
EANs | 9780805863826 |