Doubling Student Performance: . . . And Finding the Resources to Do It
Updated Edition of Bestseller!
Applying Communication Theory for Professional Life, by Marianne Dainton and Elaine D. Zelley is the first communication theory textbook to provide practical material for career-oriented readers. Featuring new case studies, updated examples, and the latest research, the Fourth Edition of this bestseller introduces communication theory in a way that helps you understand its importance to careers in communication and business. Real-world case studies within each chapter are designed to illustrate the application of theory in a variety of professional settings.
New to the Fourth Edition
1.    "You’re Fired"
2.    "Bad Move"
3.    "Million Dollar Manipulation"
4.    "The (New) Media Culture Wars"
Country | USA |
Brand | Sage Publications |
Manufacturer | SAGE Publications, Inc |
Binding | Paperback |
ItemPartNumber | 49228496 |
ReleaseDate | 2018-01-08 |
UnitCount | 1 |
EANs | 9781506315478 |