Book Business: Publishing: Past, Present, and Future

MKTG 9 (with Online, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4LTR Press)

The All New Print Production Handbook

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

Merchants of Culture: The Publishing Business in the Twenty-First Century

Getting It Printed: How to Work With Printers and Graphic Imaging Services to Assure Quality, Stay on Schedule and Control Costs (Getting It Printed) 4th Edition

Avid Reader: A Life

The Book: The Life Story of a Technology

How To Start And Run A Small Book Publishing Company: A Small Business Guide To Self-Publishing And Independent Publishing

Publishing for Profit: Successful Bottom-Line Management for Book Publishers