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Marketing
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Research
R 689
The Tipping Point: How Little Things Can Make a Big Difference
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
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Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
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How Brands Grow: What Marketers Don't Know
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Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value
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The JOLT Effect: How High Performers Overcome Customer Indecision
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Empowered: Ordinary People, Extraordinary Products (Silicon Valley Product Group)
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Built to Last: Successful Habits of Visionary Companies (Good to Great, 2)
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Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)
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The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains
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