This first-of-its-kind gel-creme provides lift, volume, grit and grip. Gives a dry, matte finish and builds easily... See more » Bumble and bumble invites you to mess with perfection, to craft your own one-of-a-kind, freehand, tousled looks. This first-of-its-kind gel-creme provides lift, volume, grit and grip. Gives a dry, matte finish and builds easily with memory and moldability. Work through damp hair is a must. Start with a small amount and build. Let sit a minute, then loosen and ruffle, freehand. Apply at roots for extra lift. Use a diffuser for more volume all over.