Competing on Analytics: The New Science of Winning
A vital blueprint for organizations that want to thrive in the competitive fray, Business Analytics for Managers presents a sustainable business analytics (BA) model focusing on the interaction of IT technology, strategy, business processes, and a broad spectrum of human competencies and organizational circumstances.
Filled with examples and forward-thinking guidance from renowned BA leaders Gert Laursen and Jesper Thorlund, Business Analytics for Managers offers powerful techniques for making increasingly advanced use of information in order to survive any market conditions.
Country | USA |
Manufacturer | John Wiley & Sons |
Binding | Hardcover |
UnitCount | 1 |
EANs | 9780470890615 |
ReleaseDate | 0000-00-00 |