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Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management (Praeger Studies in Political Communication)

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Campaign Craft: The Strategies, Tactics, and Art of Political Campaign Management (Praeger Studies in Political Communication)

A lively, comprehensive exploration of modern political campaign management in the Internet age, based on real-world practices and results of the 2006 and 2008 campaigns.

â€¢ A complete chronology details the evolution of modern campaign management
â€¢ Illustrations throughout the text help bring topics to life
â€¢ Clear concept maps clarify various targeting techniques
â€¢ A bibliography of sources further the reader's study of political campaigning
Country USA
Binding Kindle Edition
Edition 4
Format Kindle eBook
Label Praeger
Manufacturer Praeger
NumberOfPages 250
PublicationDate 2010-06-16
Publisher Praeger
ReleaseDate 2010-06-16
Studio Praeger

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