Contemporary Marketing (Available Titles CourseMate)

Contemporary Marketing (Available Titles CourseMate)

Over the years, Boone and Kurtz's CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The all-new Fourteenth Edition continues the Boone and Kurtz tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, CONTEMPORARY MARKETING remains in a class by itself.
Country USA
Manufacturer South-Western College Pub
Binding Hardcover
UnitCount 1
EANs 9780324582031
ReleaseDate 0000-00-00

You might also like...