Customer Centered Selling: Sales Techniques for a New World

Customer Centered Selling: Sales Techniques for a New World Economy
- Used Book in Good Condition
This revised edition of Robert Jollesâ€™s classic book on sales technique features brand new material throughout, including illustrations, teaching aids, coaching techniques, and true implementation strategies!

When you have a process, you have a way of measuring what you are doing. When you can measure itâ€”you can fix it!

Customer Centered Selling teaches the secrets of the world-famous Xerox sales training by reversing the conventional selling practices of searching for customer needs, pitching product, and adopting an order-taking mentality. Jolles provides a systematic, repeatable, predictable approach that teaches how to anticipate and influence behavior by studying and understanding the clientâ€™s "Decision Cycle" and critical "Decision Points." Through the use of case studies, interactive activities, and job aids, anyoneâ€”from a seasoned sales professional to a manager or parentâ€”can not only learn the power to influence behavior, but can implement these ideas as well. Put to good use by Toyota, Disney, NASA, Nortel, General Electric, a dozen universities, and more than fifty financial institutions, Customer Centered Selling provides a step-by-step, consultative process that inspires as it teaches.
Country USA
Brand Free Press
Manufacturer Free Press
Binding Paperback
ItemPartNumber FLBOOKSTOREBL9781439144633
ReleaseDate 2009-09-15
UnitCount 1
EANs 9781439144633

Country	USA
Brand	Free Press
Manufacturer	Free Press
Binding	Paperback
ItemPartNumber	FLBOOKSTOREBL9781439144633
ReleaseDate	2009-09-15
UnitCount	1
EANs	9781439144633

Customer Centered Selling: Sales Techniques for a New World Economy

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