KICK BRASS! - Made with specially formulated violet pigments, Cool Blonde Shampoo neutralizes yellow tones and brassiness in blondes as it cleanses hair.
ADDITIONAL INGREDIENTS - The Silk Proteins in this gentle formula add softness and help prevent breakage. Hibiscus Flower Extract helps improve luster and increase brightness.
SHARE THE LOVE - Cool Blonde Shampoo is safe for brunettes and gray hair, too! Whether you have platinum, gray, or brunette hair with blonde highlights or balayage, the violet pigments work to preserve the cool tones you love.
HOW TO USE - Apply to wet hair, massaging through strands and into the scalp. Rinse thoroughly. For more intense results, leave on hair for up to five minutes. Follow with dpHUE Cool Blonde Conditioner.
WHEN TO USE - Depending on how brassy your hair gets, we recommend anywhere from twice weekly to once every other week to maintain a natural, even blonde tone. However, it’s safe to use as often as needed.