Note: This is a standalone book. Does not include access card
Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture:
The Art of turning an entrepreneurial venture into a success.
The Science of practice as the heart of starting and running a successful entrepreneurial venture.
The Process that tie these two areas together into a coherent and organized business.
With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world.
| Country | USA |
| Binding | Paperback |
| EAN | 9780078023187 |
| Edition | 2 |
| ISBN | 0078023181 |
| IsEligibleForTradeIn | 1 |
| Label | McGraw-Hill Education |
| Manufacturer | McGraw-Hill Education |
| NumberOfItems | 1 |
| NumberOfPages | 352 |
| PublicationDate | 2015-02-09 |
| Publisher | McGraw-Hill Education |
| Studio | McGraw-Hill Education |
| ReleaseDate | 0000-00-00 |
