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Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies

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Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies

Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action. Such systems let organizations manage risk more effectively and prevent ""industry dissonance"" -- when market realities outpace corporate strategies. Early Warning reveals how to:

* Change strategy to meet new realities
* Learn from the mistakes of others via the bookâ€™s eye-opening stories
* Avoid common tactics like benchmarking and using consultants, which may do more harm than good
* Tell executives what they need to know -- not what they want to hear

Each chapter ends with a Managerâ€™s Checklist of key points, and the book includes numerous charts, tables, and tools. With strong opinions and wry humor, world-recognized expert Gilad reveals how to anticipate and react to early signs of trouble.

Country	USA
Author	Benjamin Gilad
Binding	Kindle Edition
EISBN	9780814427446
Format	Kindle eBook
Label	AMACOM
Manufacturer	AMACOM
NumberOfPages	272
PublicationDate	2003-09-12
Publisher	AMACOM
ReleaseDate	2003-08-31
Studio	AMACOM

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