Economics of Strategy

Economics of Strategy
- Used Book in Good Condition
In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature.The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today's studentsâ‚¬â€tomorrow's future managersâ‚¬â€will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
Country USA
Brand John Wiley & Sons Inc
Manufacturer Wiley
Binding Hardcover
UnitCount 1
EANs 9780470373606
ReleaseDate 0000-00-00

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