Flameout: The Rise and Fall of Burger Chef

Flameout: The Rise and Fall of Burger Chef
- Used Book in Good Condition
This is the story of the greatest might-have-been in the history of the fast food business. How did a company that began almost by accident become the innovation leader by 1960? What caused a decade-long slide that began right at the moment of their greatest success? Understanding begins with studying the experiences that forged Burger Chef and its leaders, and then learning from the mistakes corporations can make when they replace innovation and entrepreneurship with process and controlâ€”a lesson as important today as it was a half-century ago.
Country USA
Brand CREATESPACE
Manufacturer CreateSpace Independent Publishing Platform
Binding Paperback
UnitCount 1
EANs 9781456418632
ReleaseDate 0000-00-00

Country	USA
Brand	CREATESPACE
Manufacturer	CreateSpace Independent Publishing Platform
Binding	Paperback
UnitCount	1
EANs	9781456418632
ReleaseDate	0000-00-00