Flea Market Style

This book series welcomes in the Martha Stewart crowd, but it gives them something Martha simply will never understand-practicality. This is the second entry in an all-new product line that will eventually number a dozen titles or more. The series will focus on ideas and inspiration, but unlike low-end books on home style, this exciting new line of books will feature a more sophisticated look and philosophy to match changing reader demographics. It also includes a large selection of easy-to-accomplish how-to projects.

Other books of ideas are big with concepts, but they don't show you how to achieve any of their wonderful ideas. In startling contrast to the norm, the books will not only feature hundreds of great ideas, they will also give readers complete directions for creating dozens of refreshingly easy projects, none requiring more than a few simple steps to accomplish.