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For God, Country, and Coca-Cola

R 1,777

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For God, Country, and Coca-Cola

From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first century, Coca-Cola's dramatic history unfolds as the ultimate business saga. In this fully revised and expanded edition of For God, Country & Coca-Cola, Mark Pendergrast looks at America's cultural, social, and economic history through the bottom of a green glass Coke bottle and tells the captivating story of the world's most recognizable consumer product.
Country USA
Brand Basic Books
Manufacturer Basic Books
Binding Paperback
ItemPartNumber 9780465029174
ReleaseDate 2013-05-14
UnitCount 1
Format Illustrated
EANs 9780465029174

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Country	USA
Brand	Basic Books
Manufacturer	Basic Books
Binding	Paperback
ItemPartNumber	9780465029174
ReleaseDate	2013-05-14
UnitCount	1
Format	Illustrated
EANs	9780465029174