Formula For Fortune: How Asa Candler Discovered Coca-Cola And

Formula For Fortune: How Asa Candler Discovered Coca-Cola And Turned It Into The Wealth His Children Enjoyed
- Used Book in Good Condition
Asa Candler rose from a rural background to reap a fortune. His windfall came from purchasing the Coca-Cola formula in 1888 and establishing the company that became a national phenomenon in less than a decade. In Formula for Fortune, author Ann Uhry Abrams narrates the life and times of Candler-from his ancestral background to the death of the last of his five children. Formula for Fortune not only shows how he turned his entrepreneurial genius into an empire, but also relates his status in Atlanta, Georgia, as a prominent banker, realtor, philanthropist, civil servant, and mayor. Painting a lively portrait of the past, this biography tells a fascinating American story that covers a century of American and Southern life as seen through the eyes of a middle-class family elevated to prominence by their patriarch's incredible success. It not only provides a peek into the horse-and-buggy days of one of the nation's major corporations, but also follows Coca-Cola's fascinating transformation from patent-medicine to international phenomenon. Family dynamics weave through this drama of love, disappointments, and disaster played out against the background of four wars, a race riot, technological revolutions, and numerous courtroom dramas.
Country USA
Brand iUniverse
Manufacturer iUniverse
Binding Paperback
ItemPartNumber 9781462071685
UnitCount 1
Format Illustrated
UPCs 884352752196
EANs 9781462071685
ReleaseDate 0000-00-00

Country	USA
Brand	iUniverse
Manufacturer	iUniverse
Binding	Paperback
ItemPartNumber	9781462071685
UnitCount	1
Format	Illustrated
UPCs	884352752196
EANs	9781462071685
ReleaseDate	0000-00-00

Formula For Fortune: How Asa Candler Discovered Coca-Cola And Turned It Into The Wealth His Children Enjoyed

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