E-Marketing (7th Edition)
The leading MBA text in international marketing–with comprehensive cases.
This leading book in international marketing features comprehensive cases that cover consumer, industrial, low tech and high tech, product and services marketing.
Country | USA |
Brand | Pearson |
Manufacturer | Pearson |
Binding | Hardcover |
ItemPartNumber | 9780136157397 |
UnitCount | 1 |
EANs | 9780136157397 |
ReleaseDate | 0000-00-00 |