The Practical Pocket Guide to Account Planning
The Consumer Insight Classic. Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.
Country | USA |
Brand | Routledge |
Manufacturer | The Copy Workshop |
Binding | Paperback |
UnitCount | 1 |
EANs | 9781887229098 |
ReleaseDate | 0000-00-00 |