Business & Money

Fashion & Textile

How to Set up & Run a Fashion Label 2nd edition

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How to Set up & Run a Fashion Label 2nd edition

No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about businessâ€”from marketing and PR to manufacturing your collection, and where to find the money to finance it all.

In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories, or footwear sectors.

Packed with tips, case studies, and tasks to help you analyze yourself, your market, and your product, the book is designed for anyone wanting to start their own fashion business.

This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.

Country	USA
Author	Toby Meadows
Binding	Kindle Edition
Edition	2nd ed.
EISBN	9781780676708
Format	Kindle eBook
Label	Laurence King Publishing
Manufacturer	Laurence King Publishing
NumberOfPages	200
PublicationDate	2012-08-20
Publisher	Laurence King Publishing
ReleaseDate	2014-10-30
Studio	Laurence King Publishing

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