Inside the Box: A Proven System of Creativity for Breakthrough

Inside the Box: A Proven System of Creativity for Breakthrough Results
- Used Book in Good Condition
This counterintuitive and powerfully effective approach to creativity demonstrates how every corporation and organization can develop an innovative culture.

Want to be creative? Then think Inside the Box. The traditional view says that creativity is unstructured and doesnâ€™t follow rules or patterns. That you need to think â€œoutside the boxâ€ to be truly original and innovative. That you should start with a problem and then â€œbrainstormâ€ ideas without restraint until you find a solution. Inside the Box shows that more innovationâ€” and better and quicker innovationâ€”happens when you work inside your familiar world (yes, inside the box) using a set of templates that channel the creative process in a way that makes us moreâ€”not lessâ€”creative. These techniques were derived from research that discovered a surprising set of common patterns shared by all inventive solutions. They form the basis for Systematic Inventive Thinking, or SIT, now used by hundreds of corporations throughout the world, including industry leaders such as Johnson & Johnson, GE, Procter & Gamble, SAP, and Philips. Many other books discuss how to make creativity a part of corporate culture, but none of them uses the innovative and unconventional SIT approach described in this book. With â€œinside the boxâ€ thinking, companies and organizations of any size can creatively solve problems before they developâ€”and innovate on an ongoing, systematic basis. This system really works!
Country USA
Brand Simon & Schuster
Manufacturer Simon & Schuster
Binding Hardcover
ReleaseDate 2013-06-11
UnitCount 1
EANs 9781451659252

Country	USA
Brand	Simon & Schuster
Manufacturer	Simon & Schuster
Binding	Hardcover
ReleaseDate	2013-06-11
UnitCount	1
EANs	9781451659252

Inside the Box: A Proven System of Creativity for Breakthrough Results

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