LinkedIn For Personal Branding: The Ultimate Guide

LinkedIn For Personal Branding: The Ultimate Guide

Your online presence matters more than ever in today's global workplace. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview.Â LinkedIn For Personal Branding: TheÂ Ultimate Guide is the leading strategic guidebook that most uniquely connects personal branding to the LinkedIn profile.

Long's book provides a comprehensive view of personal branding using LinkedIn's profile, content sharing, and thought leadership capabilities. Additionally, Long has assembled a useful set of "How To" advice links that are available on a companion website. The website provides many resource pages and links related to each chapter.

LinkedIn for Personal Branding: The Ultimate Guide is the ONLY LinkedIn book available that will do all of this for the reader:
* Provide an integrated personal branding and LinkedIn strategy needed for today's professionals - in a Full-Color book.
* Provide additional "how to" elements in a companion website so you can click over to see detailed instructions and keep updated.
* Provide dozens of examples and case studies from real LinkedIn user profiles.Â
* Provide several "personas" and other prompts to help you write the best possible summary.
* Includes four chapters about thought leadership including publishing, SlideShare, and advice on sharing content.

LinkedIn For Personal Branding will help you to:
* Select and prioritize the best personal brand attributes for you, your career and business.
* Be considered for more strategic assignments and business opportunities.
* Create an authentic, personal, and impressive LinkedIn profile that demonstrates expertise without appearing to brag.
* Consider all the ways you can demonstrate your personal brand - both offline and online- and how they work together and with your LinkedIn profile.
* Be found online > increase the likelihood of being contacted by recruiters and sales prospects.
* Select the most memorable words, images, skills, and links for your LinkedIn profile.
* Learn best practices for each LinkedIn profile section ( and also see real examples).
* Write the most strategic and impactful headline and summary for your LinkedIn profile.
* Give and receive more endorsements and recommendations using LinkedIn.
* Become a LinkedIn thought leader.
* Find and Share content with your LinkedIn network.
* Blog using the LinkedIn Publisher functionality.
* Leverage LinkedIn Groups and Company pages.
* Measure your progress.
* And much more.

This book is perfect for anyone interested in developing their personal brand using LinkedIn to propel their career or business opportunities.
Note:Â LinkedIn for Personal Branding: The Ultimate Guide is not directly or indirectly affiliated with LinkedIn, or with the LinkedIn for Dummies brand.
Country USA
Brand Hybrid Global Publishing
Manufacturer Strauss Consultants
Binding Paperback
ItemPartNumber Illustrated
UnitCount 1
EANs 9781938015434
ReleaseDate 0000-00-00

Country	USA
Brand	Hybrid Global Publishing
Manufacturer	Strauss Consultants
Binding	Paperback
ItemPartNumber	Illustrated
UnitCount	1
EANs	9781938015434
ReleaseDate	0000-00-00

LinkedIn For Personal Branding: The Ultimate Guide

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