Location, Location, Location: How to Select the Best Site for Your Business

This book clearly explains how to:
* Spot the essential characteristics of the best location
* Understand why and how people move from one point to another and how this movement affects their retail business
* Analyze and learn from your competitor's business so you can make your store a better shopping option
* Use the concept of the analogue store to successfully project your store's sales
* Learn about the retail trading zone and how to use it to capture the most customers

Use the following worksheets and instructions along with others to help walk you through the site selection process:
* Retail Trade Zone Survey and instructions
* Long-Range Store Development Plan and instructions
* Real Estate and Construction Checklist and instructions
* Analogue Rating Score Sheet
* Hourly Sales Analysis Worksheet
* Success Model Worksheet