Management Mistakes and Successes

Management Mistakes and Successes

Hartleyâ‚¬s casebook is rich in content with easy to read case studies that are well suited for business professionals. Theyâ‚¬ll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Googleâ‚¬s entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders.
Country USA
Brand Wiley
Manufacturer Wiley
Binding Paperback
ItemPartNumber Illustrated
UnitCount 1
EANs 9780470530528
ReleaseDate 0000-00-00

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