This timely, interesting book combines relevant examples, extensive factual information, and important practitioner observations with solid theoretical concepts to help prepare those interested in pursuing a career in college athletics management. It provides a comprehensive overview of the management process in athletic departments and explores how conferences and governing organizations affect that process. Chapters include Practitioner Perspectives--interviews with or contributions from noted athletic administrators, showing how material in the chapter has been handled by professionals. Chapters also feature one or more Case Studies offering an in-depth look at two- and four-year institutions as they grapple with management challenges. These features serve as starting points for discussion. Topics discussed include the role of the NCAA and other national governing bodies; departmental organizational structure, personnel and tasks, and human resource management; finances; recruiting; academic standards; Title IX and gender equity; and more.