Brand New, freshly delivered weekly, MelaPower out-cleans and out-brightens national brands. Not even industry heavyweights like All®, Tide® Total CareTM, or Cheer® measure up to MelaPower's dirt-removing power. In an industry-standard test, soiled fabric swatches were washed with each detergent in a tergotometer. Then a colorimeter checked the fabric's change in brightness. The results show that MelaPower removed dingy dirt and grime better than these competing brands.