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Networking with the Affluent and their Advisors

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Networking with the Affluent and their Advisors

From the New York Times bestselling author of The Millionaire Next Door, Networking With the Affluent explores effective tactics for strengthening relationships with wealthy prospects and clients, as well as their advisorsâ€”and generating new business among this highly exclusive target market.

Networking with the wealthy is not like networking with the less-affluent. Dr .Stanley provides a proven road map for building trust, securing interest, and forging profitable relationships with wealthy audiencesâ€”including tactics for boosting your credibility and assuring continued loyalty among wealthy customers. This book is essential reading material for anyone whose target market includes the affluent.

ABOUT THE AUTHOR

Formerly a professor of marketing at Georgia State University, Dr. Stanley spent approximately 20 years interviewing Americaâ€™s wealthy, starting in 1973â€”and focusing on people with a net worth of at least $1 million.

His first book, Marketing to the Affluent, was chosen as a Top 10 Outstanding Business Book by the editors of Best of Business Quarterly. He achieved popular acclaim with The Millionaire Next Doorâ€”selling over 2 million copies. His subsequent book, The Millionaire Mind, debuted at #2 on the New York Times bestseller list.

Dr. Stanley holds a PhD in Business Administration from the University of Georgia in Athens. He currently lives in Atlanta.

Country	USA
Author	Thomas J. Stanley Ph.D.
Binding	Kindle Edition
EISBN	9780795325977
Format	Kindle eBook
IsAdultProduct
Label	RosettaBooks
Manufacturer	RosettaBooks
NumberOfPages	280
PublicationDate	2012-06-29
Publisher	RosettaBooks
ReleaseDate	2012-06-29
Studio	RosettaBooks

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