Organize or Die: Business, Marketing and Communication

Organize or Die: Business, Marketing and Communication Strategies for Labor Leaders, Agents and Organizers
- Used Book in Good Condition
This book proposes an innovative labor-magagement approach for union leaders, agents, and organizers utilizing cooperation and mutual interest. With frank and compelling style, it emphasizes using top-down organizing, marketing, and business development strategies up to, and including, closing the sale on non-union employers to re-energize organizing efforts. In today's market where harsh economic and political realities are determined by price, performance, and results, this nontradional book challenges organized labor to recapture lost market share and bring meaningful percentages back to the unionized sector.
Country USA
Brand Brand: McAlly International Press
Manufacturer McAlly International Press
Binding Paperback
EANs 9780974166230
ReleaseDate 0000-00-00

Country	USA
Brand	Brand: McAlly International Press
Manufacturer	McAlly International Press
Binding	Paperback
EANs	9780974166230
ReleaseDate	0000-00-00

Organize or Die: Business, Marketing and Communication Strategies for Labor Leaders, Agents and Organizers