Principles of Business Forecasting

Principles of Business Forecasting

Ord/Fildes PRINCIPLES OF BUSINESS FORECASTING, 1E gives users the tools and insight to make the most effective forecasts drawing on the latest research ideas. Ord and Fildes have designed PRINCIPLES OF BUSINESS FORECASTING for users who have taken a first course in applied statistics or who have an equivalent background. Whether used by students or current practitioners, this book provides an introduction to both standard and advanced forecasting methods and their underlying models, and also includes general principles to guide and simplify forecasting practice. A key strength of the book is its emphasis on real data sets, taken from government and business sources and used in each chapter's examples. Forecasting techniques are demonstrated using a variety of software platforms and the companion website provides easy-to-use Excel macros to support the basic methods. After the introductory chapters, the focus shifts to using extrapolative methods (exponential smoothing and ARIMA) and then to statistical model-building using multiple regression. In later chapters, the authors cover more novel techniques such as data mining and judgmental methods, and also examine organizational issues of implementation and the development of a forecasting support system within an organization.

Country	USA
Binding	Hardcover
Brand	Brand: Cengage Learning
EAN	9780324311273
Edition	1
Feature	Used Book in Good Condition
ISBN	0324311273
IsEligibleForTradeIn	1
Label	South-Western College Pub
Manufacturer	South-Western College Pub
MPN	colour line drawings, colour tables, fig
NumberOfItems	1
NumberOfPages	528
PartNumber	colour line drawings, colour tables, fig
PublicationDate	2012-07-19
Publisher	South-Western College Pub
Studio	South-Western College Pub
ReleaseDate	0000-00-00

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