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Scenario Planning - Revised and Updated: The Link Between Future and Strategy

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Scenario Planning - Revised and Updated: The Link Between Future and Strategy

Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

Country	USA
Binding	Hardcover
EAN	9780230579194
Edition	2009
ISBN	0230579191
IsEligibleForTradeIn	1
Label	Palgrave Macmillan
Manufacturer	Palgrave Macmillan
NumberOfItems	1
NumberOfPages	204
PublicationDate	2009-05-15
Publisher	Palgrave Macmillan
ReleaseDate	2009-04-28
Studio	Palgrave Macmillan

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