Strategic Management: Creating Competitive Advantages

Strategic Management: Creating Competitive Advantages
- Used Book in Good Condition
Strategic Management: Creating Competitive Advantage, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this title an excellent resource for your students.
Country USA
Brand McGraw-Hill Education
Manufacturer McGraw-Hill Education
Binding Paperback
EANs 9780077636081
ReleaseDate 0000-00-00

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