Swiss Made: The Untold Story Behind Switzerland’s Success

Swiss Made: The Untold Story Behind Switzerland’s Success

Why has Switzerlandâ€”a tiny, landlocked country with few natural advantagesâ€”become so successful for so long at so many things? In banking, pharmaceuticals, machinery, even textiles, Swiss companies rank alongside the biggest and most powerful global competitors. How did they get there? Can the Swiss continue to perform in a hyper-competitive global economy?
Swiss Made offers answers to these and many other questions about the country as it describes the origins, structures, and characteristics of the most important Swiss companies.
James Breiding is the founder of Naissance Capital.