The Elements of Content Strategy (Brief Books for People Who

The Elements of Content Strategy (Brief Books for People Who Make Websites, No. 3)
- Content strategy is the web's hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy's roots, and quickly and expertly demonstrates not only how it's done, but how you can do it well.--Back cover.
Content strategy is the web's hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy's roots, and quickly and expertly demonstrates not only how it's done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.
Country USA
Brand A Book Apart
Manufacturer A Book Apart
Binding Paperback
ItemPartNumber inhan-apart-used
UnitCount 1
EANs 9780984442553
ReleaseDate 0000-00-00

The Elements of Content Strategy (Brief Books for People Who Make Websites, No. 3)