The Great Race: The Global Quest for the Car of the Future

The Great Race: The Global Quest for the Car of the Future

The Great Race recounts the story of a century-long battle between automakers for market share, profit, and technological dominanceâ‚¬"and a race to build the car of the future.

The worldâ‚¬s great manufacturing juggernautâ‚¬"the $2 trillion automotive industryâ‚¬"is in the throes of a revolution. Its future will include cars Henry Ford and Karl Benz could scarcely have imagined. They will drive themselves, wonâ‚¬t consume oil, and will come in radical shapes and sizes. But the path to that future is fraught. The top contenders are two traditional manufacturing giants, the United States and Japan, and a newcomer, China.

Team America has a powerful and little known weapon in its arsenal: a small group of technology buffs and regulators from California. The story of why and how these men and women could shape the futureâ‚¬"how you move, how you work, how you live on earthâ‚¬"is an unexpected tale filled with unforgettable characters: a scorned chemistry professor, a South African visionary who went for broke, an ambitious Chinese expat, a quixotic Japanese nuclear engineer, and a string of billion-dollar wagers by governments and corporations.

Tillemannâ‚¬s account is incisive and riveting. It explains how America bounced back in this global contest and what it will take to command the industrial future.
Country USA
Brand Simon & Schuster
Manufacturer Simon & Schuster
Binding Hardcover
ItemPartNumber illustrations
ReleaseDate 2015-01-20
UnitCount 1
EANs 9781476773490

Country	USA
Brand	Simon & Schuster
Manufacturer	Simon & Schuster
Binding	Hardcover
ItemPartNumber	illustrations
ReleaseDate	2015-01-20
UnitCount	1
EANs	9781476773490

The Great Race: The Global Quest for the Car of the Future

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