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Understanding Emerging Markets: Building Business Bric by Brick (Response Books)

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Understanding Emerging Markets: Building Business Bric by Brick (Response Books)

This book provides an overall perspective of the rising power of emerging economies. It focuses on Brazil, Russia, India and China (the BRIC countries) in order to understand market opportunities and issues relevant to doing business in such emerging economies. The book defines an emerging market, analyses the operative environment of emerging countries and points out some common difficulties and mistakes. The author describes key elements of a successful and profitable business model in these countries and in doing so, focuses on some important issues:

â€“ Cultural Gaps and extensive dependence on expatriates
â€“ The main characteristics of the workforce
â€“ External factors influencing business
â€“ Red tape and corruption
â€“ Corporate social responsibility
â€“ Sustainability of economic development

Country	USA
Author	Stefano Pelle
Binding	Paperback
Brand	Brand: SAGE Publications Pvt. Ltd
EAN	9780761935575
Feature	Used Book in Good Condition
ISBN	0761935576
Label	SAGE Publications Pvt. Ltd
Manufacturer	SAGE Publications Pvt. Ltd
NumberOfItems	1
NumberOfPages	248
PublicationDate	2007-01-12
Publisher	SAGE Publications Pvt. Ltd
Studio	SAGE Publications Pvt. Ltd
ReleaseDate	0000-00-00

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