Understanding Management

Understanding Management
- Business Management Text
Prepare students for management success with this engaging survey of modern management practice. UNDERSTANDING MANAGEMENT, 8E seamlessly integrates classic management principles with today's latest management ideas to create a responsive market leading text that captivates today's readers. Acclaimed authors Richard Daft and Dorothy Marcic cover management and entrepreneurial issues within small- to mid-size companies where most students will begin their careers, as well as within larger global enterprises. Many examples focus on the constantly-evolving entertainment industry. Students gain valuable insights into real contemporary business as they examine today's best management practices. This edition helps students establish and build upon practical skills with engaging examples and numerous skill-building and application exercises in every chapter. Using a streamlined format, this edition takes a close look at how change demands innovation and how innovation requires forward-thinking, flexible leaders and organizations. With the book's complete ancillary package, UNDERSTANDING MANAGEMENT, 8E provides everything needed to prepare future managers to seize business opportunities and lead change. Be sure to also investigate the menu of high impact digital options available with this edition, including Aplia and CengageNOW.
Country USA
Brand Brand: Cengage Learning
Manufacturer South-Western College Pub
Binding Paperback
ItemPartNumber illustrations
UnitCount 1
EANs 9781111580247
ReleaseDate 0000-00-00

Country	USA
Brand	Brand: Cengage Learning
Manufacturer	South-Western College Pub
Binding	Paperback
ItemPartNumber	illustrations
UnitCount	1
EANs	9781111580247
ReleaseDate	0000-00-00

Understanding Management

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