When Sparks Fly: Harnessing the Power of Group Creativity

When Sparks Fly: Harnessing the Power of Group Creativity

Where do the best creative ideas come from? Most managers assume that it's the readily identifiable "creative types" that offer the quickest route to out-of-the-box thinking. Yet, say Dorothy Leonard and Walter Swap, most innovations spring from well-led group interactions. The authors sweep aside conventional thinking about creativity and offer proven strategies for stimulating and directing the group dynamics that lie at the heart of innovative thinking. When Sparks Fly outlines and analyzes each step in the creative process and gives practical suggestions for managing teams. According to Fortune, "The insights in the lively book could turbocharge your team (and maybe even your career)."
Country USA
Brand Harvard Business Review Press
Manufacturer Harvard Business Review Press
Binding Paperback
UnitCount 1
EANs 9781591397939
ReleaseDate 0000-00-00

Country	USA
Brand	Harvard Business Review Press
Manufacturer	Harvard Business Review Press
Binding	Paperback
UnitCount	1
EANs	9781591397939
ReleaseDate	0000-00-00

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