Advice That Sticks: How to give financial advice that people

Advice That Sticks: How to give financial advice that people will follow

The advice is sound; the client seems eager; and thenâ€¦ nothing happens! Too often, this is the experience that financial professionals encounter in their daily work. When good recommendations go unimplemented, clientsâ€™ well-being is compromised, opportunities are lost, and the professional relationship grows strained. Advice that Sticks takes aim at the problem of financial non-adherence. Written by a neuropsychologist and financial change expert, this book examines the five main factors that determine whether a client will follow through with financial advice. Individual client psychology plays a role in non-adherence; so, too, do sociocultural and environmental factors, general advice characteristics, and specific challenges pertaining to the emotionally loaded domain of money. Perhaps most surprising, however, is the extent to which advice-givers themselves can foil implementation. A great deal of non-adherence is due to preventable mistakes made by financial professionals and their teams. The author integrates her extensive clinical and consulting experience with research findings from the fields of positive psychology, behavioural economics, neuroscience, and medicine. What emerges is a thoughtful, funny, but above all practical guide for anyone who makes a living providing financial advice. It will become an indispensable handbook for people working with clients across the wealth spectrum. â€œFinally, someone is willing to tackle the complex issue of client compliance and how change occurs in the area of personal and business finance. Written by an expert in the field of financial psychology, the book delivers humility, humor and wisdom. It guides the reader in learning how to close the gap between good intentions and actions." - Courtney Pullen, M.A., Author, Intentional Wealth "This is a great book! A worn and dog-eared copy belongs on the bookshelf of every financial advisor who views financial planning as a calling and a profession." - Rick Kahler, MSFP, CFPÂ®, Author, Conscious Finance "Consumers know they need to do things differently with respect to their money, but are often dismayed or baffled by their own self-sabotaging habits. Financial professionals have not always known how to be helpful in creating lasting behaviour change. Theyâ€™ve relied too much on the provision of information and the occasional stern lecture. This book will change all that. It is superbly written, and well-positioned to help a lot of people. - Kelley Keehn, Finance author & consumer advocate "Dr. Moira Somers has given professional advisors an inspired gift in Advice That Sticks. She shares dozens of adherence-boosting strategies, including outstanding recommended questions to ask clients. I love Somersâ€™ delightfully dry humor, which sparkles throughout! This bookâ€™s insightful, disciplined, evidence-based process will enhance advisorsâ€™ effectiveness as advice-givers." - Kathleen Rehl, Ph.D., CFPÂ®, CeFTÂ®, Author, Moving Forward on Your Own "With this book, every financial professional has access to deeply practical advice on how to listen, observe and respond while helping clients make their best life and money decisions. This is the book that connects financial planners and wealth advisors with the human experience of decision-making, commitments and adaptation to change." - Susan Bradley, CFPÂ®, Founder, Sudden Money Institute "Financial professionals need to understand their clientsâ€™ values, attitudes and beliefs about money, emotions, biases and social influences, and then connect with their clients with in a way that motivates and facilitates the right outcomes. This book highlights the importance of these skills along with Moiraâ€™s helpful insights and guidance for providing advice that sticks." - Joan Yudelson, CFPÂ®, VP, Professional Practice, Financial Planning Standards Council
Country USA
Brand Practical Inspiration Publishing
Manufacturer Practical Inspiration Publishing
Binding Paperback
UnitCount 1
EANs 9781788600149
ReleaseDate 0000-00-00

Country	USA
Brand	Practical Inspiration Publishing
Manufacturer	Practical Inspiration Publishing
Binding	Paperback
UnitCount	1
EANs	9781788600149
ReleaseDate	0000-00-00

Advice That Sticks: How to give financial advice that people will follow

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