Ogilvy on Advertising
The Art of Writing Advertising: Conversations With William Bernbach, Leo Burnett, George Gribbin, David Ogilvy, Rosser Reeves (Advertising Age Classics Library)
A Technique for Producing Ideas: The simple, five-step formula anyone can use to be more creative in business and in life!
Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads
The Book of Gossage
Confessions of an Advertising Man
Reality in Advertising
A Big Life In Advertising