Brand Real: How Smart Companies Live Their Brand Promise and

Brand Real: How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty

Explains the concept of branding and how best to use it as a marketing strategy.
Country USA
Manufacturer Amacom Books
Binding Hardcover
ItemPartNumber 9780814416761
UnitCount 1
EANs 9780814416761
ReleaseDate 0000-00-00

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