Strategic Marketing Management
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--Directed primarily toward MBA/graduate students, this text also provides practical content to current and aspiring industry professionals.
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Using the unifying valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo set the new standard for corporate finance textbooks. Corporate Finance blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. With this ideal melding of the core with modern topics, innovation with proven pedagogy, Berk and DeMarzo establish the new canon in finance.
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If you prefer a more streamlined book, Corporate Finance: The Core is also available by Jonathan Berk and Peter DeMarzo.
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0133424154 / 9780133424157 Corporate Finance Plus NEW MyFinanceLab with Pearson eText -- Access Card Package
Package consists of:Â Â Â
0132992477 / 9780132992473 Corporate Finance
0132993600 / 9780132993609 NEW MyFinanceLab with Pearson eText -- Student Access Card -- for Corporate Finance
Country | USA |
Brand | Pearson |
Manufacturer | Pearson |
Binding | Hardcover |
Format | Student Edition |
EANs | 9780133424157 |
ReleaseDate | 0000-00-00 |