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Systems & Planning

Strategic Management: Concepts and Cases

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Strategic Management: Concepts and Cases

A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.

In todayâ‚¬s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.

The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
Country USA
Brand Pearson
Manufacturer Pearson College Div
Binding Hardcover
UnitCount 1
EANs 9780136120988
ReleaseDate 0000-00-00

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