☰

Arts & Photography

Interior Design

Visual Merchandising, Third edition: Windows and in-store displays for retail

R 1,483

or 4 x payments of R370.75 with Payflex

Payflex

Availability: Currently in Stock

Delivery: 10-20 working days

Visual Merchandising, Third edition: Windows and in-store displays for retail

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers.

It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology, and how to construct and source props, and explains the psychology behind shopping and buyer behavior. This new edition contains two new case studies, updated images, and new material on digital and interactive visual merchandising.

Presented through color photographs, diagrams of floor layouts, and store case studies, and including invaluable information such as a glossary of terms used in the industry, Visual Merchandising is an essential handbook for anyone working in and learning about this exciting area.
Country USA
Brand Laurence King
Manufacturer Laurence King Publishing
Binding Paperback
ItemPartNumber 280 colour illustrations
ReleaseDate 2016-02-16
UnitCount 1
EANs 9781780676876

You might also like...

Store Design and Visual Merchandising, Second Edition: Creating Store Space That Encourages Buying

Store Design and Visual Merchandising, Second Edition: Creating Store Space That Encourages Buying

Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

Merchandising Mathematics Revised 1st Edition

Merchandising Mathematics Revised 1st Edition

Display Art: Visual Merchandising and Window Display

Display Art: Visual Merchandising and Window Display

Fashion Forecasting: Studio Instant Access

Fashion Forecasting: Studio Instant Access

Visual Merchandising and Display: Studio Instant Access

Visual Merchandising and Display: Studio Instant Access

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond

Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

Silent Selling: Best Practices and Effective Strategies in Visual Merchandising