☰

The Product Manager's Guide to Pricing

R 819

or 4 x payments of R204.75 with Payflex

Availability: Currently in Stock

Delivery: 10-20 working days

Please be aware orders placed now may not arrive in time for Christmas, please check delivery times.

The Product Manager's Guide to Pricing

The Product Manager's Guide to Pricing focuses on pricing strategies and tactics for consumer products and services. It outlines the fundamentals of good pricing practices including Value Based Pricing, using price elasticity data, pricing research, how to develop a pricing strategy, promotional pricing, new product pricing, and global pricing. It provides actual examples of how companies have used effective pricing strategies to improve revenues and profits. It is designed for marketers and market researchers working with consumer products and services who want to get a better understanding of how to make more effective pricing decisions.
Country USA
Brand Booksurge Publishing
Manufacturer BookSurge Publishing
Binding Paperback
ItemPartNumber unknown
UnitCount 1
EANs 9781439245705
ReleaseDate 2009-08-17

You might also like...