The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires
Magical Worlds of the Wizard of Ads: Tools and Techniques for Profitable Persuasion
Pendulum: How Past Generations Shape Our Present and Predict Our Future
The 33 Ruthless Rules of Local Advertising
Accidental Magic: The Wizard's Techniques for Writing Words Worth 1,000 Pictures
Ogilvy on Advertising
Tools of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
Confessions of an Advertising Man
Scientific Advertising
The Robert Collier Letter Book